Finding your place as a woman in the workplace continues to be a tough gig. As can be seen from resources like https://twentytwowords.com, most women still have a story or two about struggles at work.
Women in boardrooms also report feeling spoken down to or outright ignored by their male counterparts. As if that weren’t enough, creative undertakings come with preconceptions of their own. As anyone trying to start a company on the creative side will tell you, there are often barriers to success at every turn.
When you pair the two, it can seem impossible to achieve success. Yet, some amazing women are managing to do just that. The question isn’t whether you can overcome those piling preconceptions, then, but how.
3 Ways To Put Creative Industry Preconceptions To Rest
Luckily, the assumptions against both creativity and female-led business cross over a fair bit. Keep reading to find out how you can untangle those knots.
Disprove The Theory That Women And Creatives Aren’t Professional
Both creatives and women face a preconceived lack of professionalism. For some reason, creativity and organization don’t mix in most people’s minds. The idea of the ‘scatty woman’ is also a far cry from the levels of professionalism needed. As such, others may be waiting to jump on any professional lapse. That’s why you should make sure there aren’t any!
Even if you work from home or in a warehouse right now, arrange a fixed business address through companies like physicaladdress.com for improved appearances. Also, make sure to hire office spaces for meetings. And, of course, bossing that ‘business woman’ aesthetic can’t hurt, either.
Prove That Your Business Plan Is Viable
Your plan and how you execute it always matters in business, but never is that more the case than as a female creative. It’s down to you to disprove your doubters with a foolproof business plan.
We’re talking vision boards, presentations, and even profit margins. Ultimately, you want to make sure you have an answer to every question that anyone can throw at you. Because, trust us, there are sure to be a lot of questions along the way.
Show That You Know Your Niche
After everything, you can still bet someone at the back of the room will grumble about there being no niche for your product. By this stage, the doubters are just desperate to disprove a power-women like you.
The best thing you can do is to manage the hell out of your market research. You’re an airy female creative, remember, so it would, of course, be too much to expect people to take your word for this. You want market statistics, evidence of interest, and charts galore which show 100% that you have a niche and that they’re ready for you.
Wrapping Up Creative Industry Preconceptions
It may seem like a lot of work, but trust us when we say that you’ll be glad you took the time to do away with doubt. Then, at last, you’ll be able to enjoy your creative enterprise the way you should have been free to all along.