Disclosure: This post contains affiliate links of products that I use and recommend to manage your online business. If you choose to try a product through any of these links, I’ll get a small commish at no cost to you.
When you run an online business, you have to be efficient, resourceful and be able to manage your time effectively.
Thankfully there are tons of tools you can use and finding the right tools can make a big difference between working smarter not harder.
But which ones do you use?
12 Essential Tools To Effortlessly Manage Your Online Business
With all the tools out there choosing the right ones can become a task itself so I thought I’d put a list of the tools I personally use to tackle my to-do’s.
If you want your online business to run like a well-oiled machine, you might want to look into these to see if they’re the right ones for you.
Social Media Management Tools
If there is one tool I recommend you invest in, it’s a social media management tool.
Say adios to toggling between tabs on your PC! An SMM tool will help you keep your client’s (and your own) social media profiles organized on one dashboard.
And if you’re going to be curating content or creating social media posts for your clients, you’ll need a social media management tool that will make it easy for you to manage.
I recently changed from Hootsuite Pro to MavSocial and I have to say I really like this tool. I’ll share more about this in an upcoming blog post.
You can manage all your client’s as well as your own social media accounts like moderate comments, create campaigns and you get accurate reporting.
Other features I like about MavSocial are:
- They have a free stock image library
- You can store your own images and videos
- And you can add RSS feeds and sort them by category
For Email Marketing Campaigns
You’ve probably heard the saying “the money is in the list.” Email marketing is a fool-proof way to grow your online business not to mention keep in contact with current as well as former customers so that you stay on their radar.
ConvertKit* was specifically created for onlinepreneurs like you. Create sign-up forms like landing pages, pop-ups or embed a sign up form for your website. And if you’re a WordPress user you can install the ConvertKit plugin to make it even easier to add a form to your posts or pages.
You can also organize multiple lists to ensure you’re sending the right message to the right group. And they have an easy-to-use drag-and-drop sequence builder to help you create personalized, automated messages.
Whether you’re creating images for your own blog or social media posts or for a client, you’ll need an awesome editor to create cool images.
Canva is my favorite and my go-to photo editor. There are many free images and templates you can use and purchasing images will only cost you $1. And when you upgrade you get even more free images, can upload your own fonts and add team members.
PicMonkey* is another photo editor I like to use. It’s great tool to add overlays to images and creating collages. They also have pre-made templates available and PicMonkey’s Photo Touch Up editing makes retouching effortless!
For Social Media Marketing
You can make your own posts using their editor or use one of their many (we’re talking thousands) of templates and graphics for promotions, campaigns as well as engaging posts. And new templates are added every week.
Their scheduler allows you to post when your client’s (or your own) audience is most active on Facebook, Twitter, LinkedIn, and Instagram. And it even suggests what you should post at what time.
To Reach Your Customers
Reach your customers and grow your online business with a chatbot. Chatbots uses AI technology to have a conversation with your visitors or direct them to a particular page or post on your website such as your opt-in page.
For example, with Collect.chat* you can create different message types to drive certain actions from your visitors like leaving their email address, opting in to your mailing list or to leave links to your social media profiles and other contact information.
Recommended Reading: How To Create A Chatbot For Your WordPress Website
Other Tools You Can Use To Manage Your Online Business
So I just covered tools to manage your social media profiles, email marketing campaigns, to reach your customers and photo editors.
Now let me show you other tools to help you manage the administrative part of your online business.
Invoice Home has more than 100 templates to create professional invoices, quotes, estimates, tax invoice and more. You can add your own logo to promote your brand and you can email a link to your clients to pay invoices through Paypal or credit card.
How many times have you scheduled a conference call with a client in another state or country and either you or the client misses the call because of the time difference? That’s happened to me so I know how frustrating it can be.
For Scheduling Meetings
World Time Buddy is a time zone converter and an online meeting scheduler. Compare time zones at a glance, plan conference calls, webinars and if you travel a lot, you it also helps you with your business travels.
For Team Members
SweetProcess lets you keep all your documentation in one place. For example, if you hire a new team member, they can review training and SOPs in SweetProcess and you can track their progress.
Google has a variety of apps you can use to manage your online business. Here are several apps I like to use:
Streak lets you manage your workflow right from your inbox. You can keep track of leads, track projects and tasks or you can customize features according to your business needs.
G Suite gives you the features you need to run your business from one place. You get a business email account with your domain through Gmail. Video and voice conferencing, team messaging and shared calendars.
You can also create documents, spreadsheets, presentations and it comes with 30GB of cloud storage.
Keep your files, photos and other documents backed up and easy to access from any smartphone, table or computer on Google Drive.
You can also share files and folders with team members and even invite them to download and collaborate on any file you want without sending email attachments.
Wrapping Up The Tools You Need For Your Online Business
And there you have it. Regardless of what kind of online business you have, these are the tools you want to use. Remember, the goal is to work smarter, not harder!
So tell me, are you using any of these tools to manage your online business? Tell me which ones in the comments below.
Don’t forget to share this post on social media, thanks!
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